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AI Archives - Page 49 of 55 - ExchangeWire.com

AI

Global Martech Market Hits USD$121.5bn (£94.6bn); AI Measures Emotional Response to Advertising

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

ZEE5 Partners with Minute.ly; Alibaba & WPP Among Leading Companies in GlobalData Internet Advertising Theme

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…

6 years ago

Near Raises USD$100m (£80.1m); Majority of Marketers Want to Spend More on Programmatic Audio

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Ad Spend Optimisation: Q&A with Chris Lien, Marin

Optimisation of spend has always been a critical element to advertisers given the somewhat volatile nature of the ad industry.…

6 years ago

Taptica International Rebrand Reflects Video Advertising Leadership; Bidstack Reveals Results of Independent Study by Lumen Research

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Xandr Launches Xandr Invest; PwC Global Entertainment & Media Outlook 2019–2023

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia Pacific region –…

6 years ago

Programmatic Advertising and Artificial Intelligence: Tools for Optimising Results and Reducing Costs

Digital advertising, particularly programmatic, has revolutionised how ads are served and enabled the collection of data on a scale that…

6 years ago

McDonald’s Acquires Dynamic Yield: Implications for Advertising

On Monday 25 March, news filtered through that McDonald’s is acquiring the Israeli AI company Dynamic Yield, which has now…

6 years ago

Weekly Focus APAC: Lazada Eyes SEA E-Supermart Growth with RedMart Integration

In this edition of Weekly Focus APAC: Lazada Eyes SEA E-Supermart Growth with RedMart Integration; Alibaba's Commerce Business Grows 40%;…

7 years ago

How APAC Retail Should Move Forward in 2019

What key trends will play out in the Asia-Pacific retail tech landscape this year? And should brands go direct or…

7 years ago