Clinch, the leader in dynamic ad serving and personalisation, and creator of Flight Control, the omnichannel campaign activation platform, has…
In the context of economic uncertainty, staffing shortfalls, and the necessity to leverage signals beyond the third-party cookie, it is…
BrightBid, the ad tech platform for Google Search, has announced the release of “The Future of Search”, a white paper…
Amplified Intelligence, the world’s only truly omnichannel attention measurement company, has announced the acquisition of attention verification company, AttentvAds, for…
Adform, the leading global independent advertising platform, announced an expanded global partnership with Comscore to provide Adform customers more flexibility…
In the third article of ExchangeWire's 2023 Predictions series, we turn our attention to contextual targeting. Context has long been…
In association with Seedtag. In this exclusive article penned following his recent appointment as global head of performance at Seedtag,…
In today's ExchangeWire news digest: New Zealand reveals plans to make tech companies pay for news; OpenAI's latest chatbot impresses…
Adludio, the global AI-powered platform that delivers interactive mobile advertising, today (November 16th, 2022) announces major enhancements to its technological…
This week: UK households cancel streaming subscriptions to cut costs, tech companies urge EU regulators to apply new laws to…