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Agency Archives - Page 87 of 98 - ExchangeWire.com

Agency

Marco Bertozzi Discusses The Renewal Of The Vivaki And Invite Partnership

Vivaki recently announced it was renewing its partnership with Invite Media. Marco Bertozzi, Managing Director EMEA at Vivaki Nerve Center,…

15 years ago

Le Francais L’Adore Le Trading Media

The exchange revolution continues apace in France. Matiro put on the first exchange-focused event in France last week. Attended by…

15 years ago

Why Metrics In Mobile Need To Be Improved; Publicis Report Positive Number For Third Quarter

» As the European mobile display market gets some traction with media buyers, there is concern in the industry that…

15 years ago

Why Traditional Roles In The Display Market Are Being Re-Defined

I have had the opinion for a long time that the established barriers between buy-side and sell-side players in the…

15 years ago

Some Brief Thoughts On The Ad Trading Summit 2010

They came from Germany, Holland, France, Italy, Sweeden, Canada, Australia, the US and of course London town. All 190 packed…

15 years ago

Some Thoughts On The Agency And Ad Network Hybrid Model And How It Might Affect The Display Market?

One of the things I took away from the recent Ad Trading Summit was that the ad network is alive…

15 years ago

What The European Display Landscape Looks Like In 2010

Terry Kawaja published a visual overview of the convoluted US display eco-system last year. It demonstrated how crowded the middle…

15 years ago

How The “£130 Million” Automated UK Ad Market Is Affecting The Traditional Ad Network Model

Looking at these figures released by Comscore during the week about the UK display market confirms to me that nobody…

15 years ago

Aegis H1 Report Shows Sluggish Growth In Europe, But Global Revenues Up 3.1%

Aegis released its first half year results this morning. The headline figure is the 3.7% growth in revenue globally, a…

15 years ago

The Emergence Of The Third Media Buying Channel; Orange Ad Market Opens Its Doors For Business

» Nice post by Martin Kelly, who will be speaking at AdSummit 2010, over on the Infectious Media blog about…

15 years ago