Innity is an ad network with a self-service media platform. Arshan Saha, Regional Director, SEA, Innity discusses the challenges and…
There were three trade press stories this week that exemplified the changing face of the ad network model in the…
There's been a lot of discussion around whether or not the big five Australian publishers would trade with DSPs and…
There's been a lot of discussion around whether or not the big five Australian publishers would trade with DSPs and…
Stuart Spiteri Head of Media Platforms, Asia Pacific, Google talks about the growth in Ad Exchanges across the APAC region,…
Stuart Spiteri Head of Media Platforms, Asia Pacific, Google talks about the growth in Ad Exchanges across the APAC region,…
It'll be twelve months in September since ExchangeWire did its first event in the Paramount. The inaugural half-day was attended…
Welcome to the first edition of TraderTalk, the global ad tech podcast series that looks to discuss and analyse trends…
GroupM announced today the launch of a new global audience buying unit, Xaxis. Xaxis will look to centralise WPP's core…
Joel Christie is the Senior Marketing Manager at BSkyB. Here he discusses exchange-buying strategy from the perspective of one of…