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Agency Archives - Page 59 of 98 - ExchangeWire.com

Agency

The Evolving Agency Model: Paul Frampton, MD at MPG, Discusses How His Agency is Using Data-Driven Strategies to Deliver for Brand Clients

Paul Frampton is Managing Director at MPG & Media Contacts. Here he discusses how his agency employs data-driven strategies to…

13 years ago

The Great Ad Tech Stack

The stack is the next big thing. Everyone wants to be a stack. Problem is, do we really know what…

13 years ago

‘Mobile, a Marketer’s Nightmare’ by Gareth Davies, Commercial Operations Director, Somo

We’ve all heard the pitch. Mobile is going gangbusters. Smartphones and tablets are creating a paradigm shift in the way…

13 years ago

Damian Blackden Discusses His New Appointment at Adnologies; Outlines Product Offering And Roll-Out With CEO Andreas Schwibbe

Adnologies announced this week that Damian Blackden will be joining the company as international CEO, as the European buy-side tech…

13 years ago

Vivaki’s Ros Allison Discusses Cross-Platform Buying Strategy, AOD’s Multi-Platform Addressability And The Growth Of The Data-Driven Ad Market In The Region

Ros Allison is a Director at Vivaki. Here she discusses Vivaki's cross-platform approach in the APAC marketplace, AOD’s multi platform…

13 years ago

IPA Supports ATS London On Tuesday, September 18

ExchangeWire can announce that the IPA, the professional body for advertising, media and marketing communications agencies in the United Kingdom,…

13 years ago

Buy-Side Becomes Sell-Side: What If Xaxis Or Criteo Bought RMX?

Yahoo! is in selling mode. We have seen numerous stories this week (usually spectacularly misinformed pieces) about Yahoo's intention to…

13 years ago

EMEA Round-Up: Rocket Fuel Secures $50 Million in Funding; Adform Teams up with Yieldlab

Rocket Fuel Secures $50 Million in Funding to Fuel Global Growth Rocket Fuel, a leading provider of artificial intelligence advertising…

13 years ago

Announcing 6ofSix: Present Your Data-Driven Case Study At ATS London On September 18

We recently announced the date for this year’s ATS London. If the event last year was big, this year promises…

13 years ago