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Agency Archives - Page 36 of 98 - ExchangeWire.com

Agency

iClick & Tencent Sign Native Ad Deal; Singapore’s IAB & MMA Get New Executive Teams

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

10 years ago

Fragmentation & Opaque Pricing Top Challenges for APAC This Year

A look back at the year reveals key challenges for the Asia-Pacific ad tech industry in the form of media…

10 years ago

APAC Marketers Moving From Display Ads to Content; ANZ Sees Programmatic Ad Growth in All Formats

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…

10 years ago

China Offers Ad Tech Potential, But Competition Proves Stiff & Local Understanding Critical

Its sheer market size presents tremendous growth opportunities for the ad tech community, but China is fraught with bureaucracy and…

10 years ago

Omnicom Sets a Deal to Buy Grupo ABC in Brazil; Digital Ad Market’s Growth Beyond Brazil & Mexico

This week in the LATAM Roundup: rumours about the latest Omnicom buyout; Grupo ABC for BRL$1bn (£177 million); Data about…

10 years ago

Asia Brands Must Ready Programmatic Journey

Still lagging in their adoption of programmatic, brands in Asia-Pacific continue to face myriad challenges cutting through the technology maze…

10 years ago

Asia Consumers Still Served Irrelevant Ads; Indonesia Sees Growth in Mobile Ad Spend & Supply

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the Asia-Pacific region – and…

10 years ago

Sizmek Beefs Up Stack With Pointroll Acquisition; RTL Leads Investment Round for VideoAmp

ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Sizmek adds…

10 years ago

ANZ Ad Tech Fighting to Identify Value Amid the Noise

The Australia and New Zealand ad tech market may be one of the more matured globally, but the region faces…

10 years ago