Amid the generative AI revolution, how are advertisers using the new tech to enhance creativity? We explore how AI is…
Katie Arena, VP Marketing at Clinch, outlines some of the challenges marketers face when it comes to marketing around major…
On today’s news digest: EU Publishes Election Risk Guidelines Under Digital Services Act; EU Forces Amazon to Provide Greater Ad…
Azerion, one of Europe’s major digital advertising and entertainment media platforms, has announced the appointment of Neil Murphy as SVP…
Today (March 26th, 2024), IAB Europe, the leading European-level industry association for the digital marketing and advertising ecosystem, has published…
Opti Digital's CEO, Magali Quentel-Reme talks to ExchangeWire about AI's pivotal role in driving digital ad revenue growth, emphasising its…
The world of audio ads is evolving fast, turbo-charged by programmatic tech. We're breaking down the latest trends, the journey…
Planet Earth is heating up, and the advertising industry is fanning the flames. As players in the advertising ecosystem attempt…
Tappx, a leading AdTech provider of digital technologies for mobile, website and CTV advertising, has unveiled a new major milestone…
Seedtag, the leading global contextual advertising company, announced the appointment of Marko Johns as its new UK managing director and…