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Advertising Archives - Page 43 of 48 - ExchangeWire.com

Advertising

Criteo Announces Financial Results for Q4 2019 and FY19

Criteo S.A. (NASDAQ: CRTO), the global technology company powering the world's marketers with trusted and impactful advertising, today announced financial…

6 years ago

AA/WARC Expenditure Report Q3 2019: 25th Consecutive Quarter of Growth

The UK advertising industry grew for the 25th consecutive year, with ad spend reaching £5.97bn in Q3 2019, representing a…

6 years ago

IPA Bellwether Report Q4 2019: Return to Marketing Budget Growth

The IPA Bellwether Q4 2019 Report, released today 15th January 2020, has revealed a 4% overall increase in marketing budgets,…

6 years ago

Predictions 2020: Privacy

As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions…

6 years ago

UK Advertising to Reach £24bn in 2020; Ogury Raises USD$50m (£38m)

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Drive-to-Store is Here to Stay

Writing exclusively for ExchangeWire, Rose Shorter (pictured below), agency group head at S4M, discusses how spending in drive-to-store advertising is…

6 years ago

Digital Growth Amid Uncertainty: The IAB Ad Spend and IPA Bellwether Reports

This week saw the release of two key industry reports, the Q3 2019 IPA Bellwether and the IAB & PwC…

6 years ago

Silver Screen, Silver Lining: What the Wider Ad Industry Can Learn From the Cinema Experience

Serving effective ads which simultaneously enhance viewer experience is a perennial goal of the advertising industry, however in tough times…

6 years ago

Bidstack Announces Acquisition of Ad Fraud Prevention Company Pubguard

Bidstack Group (LSE:BIDS), the in-game advertising group, has announced the acquisition of ad fraud prevention platform Pubguard. The move is…

6 years ago

The Italian Programmatic & Martech Industry in 2019: Predictions & Reflections

Advertising: a truly global industry. Whether this is at a form comprising of hastily-scrawled posters attached to telephone poles, or…

6 years ago