In April 2020, MetaX Software, a leading data-driven Connected TV (CTV) advertising and operation company, announced that it will partner…
In today's ExchangeWire news digest: the Australian government forces Google and Facebook to share their ad revenue with local media…
Channel Factory surveyed over 500 UK-based and over 1,000 US-based consumers to find out how the coronavirus is impacting their…
GumGum, Inc., an artificial intelligence company specialising in solutions for advertising and media, today [14 April] released data indicating that…
Richard Lloyd, Chief Data Officer of GroupM UK, writes exclusively for ExchangeWire about how identity will survive the impending termination…
CEO of White Bullet Solutions, Peter Szyszko (pictured below), writes exclusively for ExchangeWire about how the increased streaming has lead…
A study by video ad tech company Unruly reveals COVID-19 is reshaping consumer content consumption, spending habits and advertising preferences;…
Integral Ad Science (IAS) ran a rapid response online survey to determine consumer perceptions concerning coronavirus content. This insight provides…
CEO of Brand Champions, Fiona Wylie (pictured below) writes exclusively for ExchangeWire about how virtual pitching could provide a viable…
In today's ExchangeWire news digest: Google announces its plans to temporarily suspend and reverse its changes to cookies; Australian OOH…