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Advertising Archives - Page 36 of 48 - ExchangeWire.com

Advertising

Xandr & Meetrics Launch Partnership to Improve Programmatic Advertising Purchasing

Xandr, AT&T’s advanced advertising company and Meetrics, Europe's leading measurement and analysis company, are developing a joint solution for more…

5 years ago

France Proceeds with Big Tech Tax; ViacomCBS Sells Simon & Schuster

In today's ExchangeWire news digest: the French government resumes taxing tech giants as international tax reform talks continue; ViacomCBS sells…

5 years ago

Cavai Opens Office in Munich, Germany, and Appoints Florian Wolf as Sales Director for the DACH Region

Cavai, the leading conversational advertising cloud, today announces its expansion into the German market, with the opening of an office…

5 years ago

Amadeus and Xandr Join Forces to Optimise Travel Advertising

As the travel industry look towards recovery from COVID-19, ensuring travellers receive relevant and appropriate ads to spark inspiration and…

5 years ago

Data Misuse Prime Source of Distrust in APAC; Reprise Launches Reprise Commerce

In today's ExchangeWire news digest: research by dentsu international has found that the misuse of personal data is the number-one…

5 years ago

Epom Issues Omnibus Infographic on State of Programmatic In-Housing 2020

Programmatic advertising is seeing a drastic shift. Scale and efficiency in targeting have resulted in a boom over the past…

5 years ago

MetaX Software highlights Connected TV opportunities at ProXXIma 2020

With more and more people consuming content via streaming, customer behaviour is changing dramatically during the pandemic. The large screens…

5 years ago

AOP Announces Winners for the Digital Publishing Awards 2020

The Association for Online Publishing (AOP) showcased the digital publishing industry’s top talent in the virtual debut of its prestigious…

5 years ago

From The Outside Looking In: 5 Ideas For Publishers in A Corona Revenue Vortex

Publishers are having a hard time monetising their inventory right now. Despite the fact that many are drowning in traffic,…

5 years ago

iVS Launches Programmatic In-Stream Video Marketplace and Expands in Southeast Asia with New Senior Hires

Intelligent Video Solutions (‘iVS’), a leading video advertising platform for both publishers and advertisers in Southeast Asia, announced the launch…

5 years ago