Set to be worth USD$470bn (~£385bn) globally before the decade is out, the gaming industry has surged in both value…
Cedara, The Carbon Intelligence Platform, is excited to announce a significant addition to its Advisory Board, Gerry D’Angelo, former VP,…
AlgoriX and LiveRamp have announced a multifaceted partnership to accelerate the cookieless transition for the digital advertising ecosystem. AlgoriX will…
In today's ExchangeWire news digest: Google Ads opens access to its new Demand Gen tool; California's governor signs the Delete…
“CTV, digital OOH, audio: they all have elements of contextual,” declared Connatix’s Bill Swanson, at this year’s ATS London. Certainly,…
We investigate the hottest new metric on the ad tech block - attention. In an increasingly distracted world, one resource…
Azerion, one of Europe’s largest digital advertising and entertainment media platforms, today (October 2nd, 2023) announces the appointment of Bash…
In today's ExchangeWire news digest: Spotify and Roku announce the launch of integrated video ads; video streaming platforms form a…
Seedtag, the leading contextual advertising company, has announced two new hires, based in the UK office, to further bolster its…
The new board of directors at IAB Europe, the European-level association for the digital marketing and advertising ecosystem, have designated…