Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/co-authors-plus/php/integrations/amp.php on line 10

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 13

Warning: Attempt to read property "ID" on null in /app/wp-content/plugins/amp-custom-post-type/custom-amp-editor.php on line 14
Advertising Archives - Page 12 of 48 - ExchangeWire.com

Advertising

Attention isn’t Sustainability’s Silver Bullet

Planning and buying attention will not solve digital advertising’s sustainability challenges - but placing a greater focus on the location…

2 years ago

How Funcom & Quantcast Took The Gaming World by Storm With Dune:Awakening

Over 265,000 members of the gaming community gathered in Cologne, Germany, for 2022’s Gamescom, the world’s largest gaming convention. The…

2 years ago

A dive into all things contextual with Gourmet Ads’ Benjamin Christie

With Chrome’s identifier deprecation approaching in the year up ahead, many advertisers have wisely turned their efforts to contextual solutions.…

2 years ago

The Stack: The ASA pushes forward with ad regulation; TikTok is first non-game app to generate $10bn in consumer spending; TikTok remains most popular social app among teens

This week: The ASA pushes forward with ad regulation; TikTok is first non-game app to generate $10bn in consumer spending;…

2 years ago

Virgin Media wi-fi claim investigated by ASA; New ASA guidelines for food ads; 17% of teens report “constant” use of TikTok

On today’s ExchangeWire digest: Virgin Media wi-fi claim investigated by ASA; New ASA guidelines for food ads; 17% of teens…

2 years ago

Social leads Magna’s latest global ad spend forecast; OpenAI delays store launch of custom GPT; Spotify axes 17% of workforce

In today’s ExchangeWire digest: Social leads Magna’s latest global ad spend forecast; OpenAI delays store launch of custom GPT; Spotify…

2 years ago

Women Lifting Women Initiative Expands with Launch of Mentorship Programme

The Women Lifting Women initiative, a champion of gender equity and diversity, is thrilled to announce the launch of its…

2 years ago

SmartFrame Technologies Appoints Andrea Mason as Global Advertising Sales Director

SmartFrame Technologies, a UK-based technology provider specialising in image streaming, is pleased to announce the appointment of Andrea Mason as…

2 years ago

Blis Announces SBTi’s Approval for its Near-Term Target for Carbon Reduction

Blis, the omnichannel advertising platform, today (November 16th, 2023) announced that its near-term target for carbon reduction has been validated…

2 years ago

AA/WARC releases its latest Expenditure Report; Meta to launch ad-free paid subscription plans; Executive order aims to cut AI risks

In today’s ExchangeWire news digest: AA/WARC releases its latest Expenditure Report; Meta to launch ad-free paid subscription plans for Facebook…

2 years ago