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Advertiser Archives - Page 5 of 134 - ExchangeWire.com

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OOH and Sport: the Perfect Match?

Sporting events, whether local games or global spectacles like the Olympics and World Cup, attract diverse and engaged audiences. Fans…

9 months ago

The Stack: Google Named a Monopoly; X Against Advertisers; TikTok Lite Terminated in EU

This week on The Stack: Google Named a Monopoly; X Against Advertisers; TikTok Lite Terminated in EU; Today's MadTech Daily…

9 months ago

Podcasts: Play or Skip for Media Buyers?

Podcasts provide advertisers with a wealth of opportunities, so why are media buyers holding back? We recap the benefits for…

9 months ago

Equativ & Illuma Partner to Increase Performance, Accuracy & Scale for Advertisers

Equativ, the global independent ad platform, announced an integration with Illuma, the leading contextual-AI firm, that will bring advanced AI-powered…

10 months ago

Clinch & MetaRouter Partner to Provide Cookieless Solution for Event Tracking Tied to Dynamic Advertising

Clinch, the leader in dynamic ad serving and personalisation and creator of Flight Control, the omnichannel campaign activation platform, announced…

10 months ago

Publisher Chat: The Impact of AI

As artificial intelligence (AI) continues to reshape industries worldwide, publishers face an array of challenges that threaten to redefine their…

10 months ago

IPA Bellwether Q2 2024: UK Marketing Budgets Reach Highest Peak in Decade

The latest IPA Bellwether Report paints a positive picture of marketers’ budgets for the second quarter of 2024, with upwards…

10 months ago

Two in Three Media Buyers Cite Measurement Issues; UK Watchdog to Investigate Microsoft; BBC & ITV Get 24.2 Million Streams in Euro Final

On today’s news digest: Two in Three Media Buyers Cite Measurement Issues; UK Watchdog to Investigate Microsoft; BBC & ITV…

10 months ago

Global Ad Spend To Outpace Economic Growth; UK Election Ad Spend Figures; Streaming Giants Challenge New Canadian Legislation

On today’s news digest: Global Ad Spend To Outpace Economic Growth; UK Election Ad Spend Figures; Streaming Giants Challenge New…

10 months ago

Opti Digital se convierte en uno de los principales partners tecnológicos de El Tiempo

Opti Digital, la ad tech europea fundada en 2018, está ampliando su presencia en los mercados americano y europeo, consolidándose…

11 months ago