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Ad Tech Archives - Page 90 of 155 - ExchangeWire.com

Ad Tech

IAB Europe Survey Reveals Disconnect Between Importance of Post-Cookie Era Solutions and Business Readiness

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released its comprehensively updated ‘Guide to…

5 years ago

Integral Ad Science Expands Business Operations in Australia and New Zealand, Makes Senior Appointments

Integral Ad Science (IAS), the global leader in digital ad verification, today announced three senior appointments in Australia and New…

5 years ago

BidMind by Fiksu Taps Pixalate to Confront Ad Fraud in Connected TV/OTT

BidMind by Fiksu, a Connected TV/OTT advertising platform, has chosen Pixalate, a global ad fraud intelligence and marketing compliance platform,…

5 years ago

2021 Predictions: Digital Transformation & Automation

Digitisation is nothing new, but, until 2020, had been a gradual, evolutionary process. Yet with businesses forced to contend with…

5 years ago

Anzu.io Raises $9m to Fuel Expansion of the World’s Most Advanced In-Game Advertising Platform

Anzu, the global advertising platform dedicated to gaming, has announced USD $9m (£6.6m) in new funding. The round was co-led…

5 years ago

Ad Tech Responds to IPA Bellwether Q4 2020 Report

Whilst 2020 was a tough year (to say the least) for many, COVID-19 has shown that the ad tech industry…

5 years ago

Seedtag Consolidates its Leadership in Contextual AI by Acquiring German Company Recognified

Seedtag continues its expansion throughout Europe by acquiring the German company Recognified. This acquisition is not only a geographical move to…

5 years ago

Cavai brings conversational advertising to the Canadian market

Cavai, the leader in conversational advertising cloud technology, is continuing its rapid expansion with the opening of an office in…

5 years ago

Former LiveRamp Executive Amelia Waddington Joins Search Intelligence Company Captify as Global VP of Product

Captify, the global leader in Search Intelligence, today announced that Amelia Waddington, former LiveRamp executive, has joined its leadership team…

5 years ago

2021 Predictions: Audio & Conversational

Changing pace from our first two instalments of our 2021 Predictions series, our next article homes in on what the…

5 years ago