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Ad Tech Archives - Page 80 of 155 - ExchangeWire.com

Ad Tech

Taboola Drives Advertising Success for More Than 100 Women-Owned Businesses as Part of #RecommendHER Program

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced…

4 years ago

Use of First-Party Identifiers Shows Significant Lift in eCPMs According to Findings from Magnite and Adform

Magnite (Nasdaq: MGNI), the largest independent sell-side advertising platform, today announced it has been working with Adform, the only independent…

4 years ago

Adverty Announces Collaboration with Oracle Moat to Enhance Measurement Across its in-Game Advertising Platform

Leading in-game advertising platform, Adverty, today announced a collaboration with Oracle Moat, to provide enhanced measurement and verification for in-game…

4 years ago

Semasio Appoints Volker Ballueder Head of Sales and Client Development for EMEA

Semasio have appointed Volker Ballueder to the role of head of sales and client development for EMEA, where he will…

4 years ago

HUMAN (Formerly White Ops) Launches The Human Collective to Protect Against Bot Attacks and Fraud Across Advertising Supply Chain

Cybersecurity leader HUMAN, best known for collectively protecting enterprises from bot attacks, today announced the formation of The Human Collective,…

4 years ago

ID5 and Smart Partner to Ensure Universal ID Capabilities in a Cookie-Less Environment

Smart, the independent ad tech platform, today announces their integration with ID5, the leading identity solution for digital advertising. ID5’s…

4 years ago

Contextual Ad Tech Leader GumGum Announces $75m Investment from Goldman Sachs Growth

GumGum, a global contextual advertising technology company, today announced a USD $75m (£54.5m) investment by Goldman Sachs Growth to accelerate…

4 years ago

A Serious End Game is Playing Out for Rogue Programmatic Traders

In this article written exclusively for ExchangeWire, Jonas Jaanimagi (pictured below), technology lead at IAB Australia, explains how the IAB…

4 years ago

Cavai Announces Partnership with Orage Publishing as the Content Provider Seeks to Leverage the Ground-Breaking Conversational Ad Format, Cavai Bubble®

Cavai, the leader in conversational advertising cloud technology, today announces a new partnership with leading content provider, Orage Publishing. With…

4 years ago

Dennis Publishing and Taboola to Reach a Decade in Partnership with Contract Renewal

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, today announced…

4 years ago