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Ad Tech Archives - Page 6 of 155 - ExchangeWire.com

Ad Tech

POLITICO Partners with GeoEdge to Drive Efficiency in Reader-Centric Ad Operations

GeoEdge, the leader in ad quality and security, has partnered with POLITICO, a global news and information service, to streamline…

4 months ago

US Rollout of Netflix Ad Stack Set for April; UK Introduces New Online Safety Regulations for Tech Firms; UK Creatives Seek Copyright Protections from AI

News in brief: US Rollout of Netflix Ad Stack Set for April; UK Introduces New Online Safety Regulations for Tech…

5 months ago

Nemlig.com Transforms Their Retail Media Tech Stack with Nexta Ad Manager

Nemlig.com, Denmark’s leading online grocery retailer, just announced a retail media tech stack upgrade from Citrus Ads to a solution…

5 months ago

2025 Predictions: Innovation

As we move towards 2025, the pace of innovation across the media and ad tech industries is accelerating. From artificial…

5 months ago

ABC Bourse Reports a 10% Increase in  Programmatic Revenues with Opti Digital’s Solution

Opti Digital, a premium advertising monetisation platform, has announced today (December 11th, 2025) a strategic partnership with ABC Bourse, one…

5 months ago

Attekmi Recognised for Superior Customer Service in Ad Tech with Top Industry Awards

Attekmi (former SmartHub) was recognised for outstanding customer support with top industry awards, including accolades from ExchangeWire and Titan Awards.…

5 months ago

Opti Digital Reports eCPM 36% Higher on Black Friday Compared to November Averages

Black Friday continues to dominate as a pivotal moment for both publishers and advertisers, driving significant opportunities across the digital…

5 months ago

Canada Sues Google for Anticompetitive Ad Tech; X Attempts to Lure in Advertisers with Shopify Credit Match; Temu Overtakes eBay in AUS

News in brief: Canada Sues Google for Anticompetitive Ad Tech Practices; X Attempts to Lure in Advertisers with Shopify Credit…

6 months ago

SmartHub is Now Attekmi: After Rebranding New Solutions & Services Were Introduced

SmartHub, a programmatic company, has undergone the rebranding process – now it is Attekmi with an extended range of ad…

6 months ago

Google vs DoJ: What’s the Impact of the Proposed Action?

The US DoJ has published its proposed remedies after Google was found guilty of monopolistic practices. What does it mean…

6 months ago