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Ad Tech Archives - Page 59 of 155 - ExchangeWire.com

Ad Tech

Japanese Marketers Rank Mobile, Digital Video & Social Media as 2022 Priorities – IAS

Integral Ad Science (Nasdaq: IAS), a global leader in digital media quality, today released its 2022 Industry Pulse Report –…

4 years ago

TheViewPoint Starts A Full Ad Stack Partnership with Zone·tv

TheViewPoint, an SaaS video ad monetisation platform for CTV/OTT publishers, has partnered with Zone·tv, a pioneer of personalised pay-TV channels…

4 years ago

IAB Europe Fined for TCF Privacy Breaches; Meta Stock Market Value Drops by $20bn

In today's ExchangeWire news digest: the IAB's Transparency and Consent Framework has been deemed GDPR non-compliant by the DPA; Meta's…

4 years ago

EU to Rival China with New Tech Standards; Alphabet Reports Surprise Search Ad Revenue Surge

In today's ExchangeWire news digest: the EU plans new international tech standards to rival China; Google parent, Alphabet, reports an…

4 years ago

Adform Leaves Competition Behind with New Open Internet Solution, ID Fusion

Adform, the only global, independent, and fully integrated advertising platform built for modern marketing, has released  ID Fusion – an…

4 years ago

Hivestack Expands Executive Team with New Global Chief Technology Officer

Hivestack, the world’s leading independent programmatic digital out of home (DOOH) ad tech company has announced the hire of former Samsung Ads…

4 years ago

Merkle’s CSO & CMO Book on Customer Experience Optimisation Launches

In Shift: Transform Motion into Progress in Business, authors Richard Lees and Azlan Raj, from customer experience management (CXM) company Merkle, share…

4 years ago

EV Consumers Still Need Education as 40% Don’t Understand Benefits of Buying an Electric Car

Teads, the global media platform, has released the results of its comprehensive automotive research in partnership with Kantar. The global…

4 years ago

Apex Mobile Media & AdInMo Forge Partnership to Accelerate In-Game Advertising Adoption

InGamePlay brand advertising platform, AdInMo, and Apex Mobile Media, a leader in mobile in-app advertising, have announced a partnership to bring…

4 years ago

AdPlayer.Pro Online Video Advertising Tech Company Reports its Q4 2021 Results

AdPlayer.Pro, an international provider of outstream video advertising solutions, has released the company’s Q4 2021 business results, reporting the further…

4 years ago