ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Automated buying…
With more consumers turning to over-the-top services, such as on-demand video and messaging, analysts expect increasing ad dollars to go…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: UK ad…
Marketing clouds versus best-of-breed solutions – it’s a battle that rages on and there are certainly merits to both. ExchangeWire…
Discussion has been prominent about the impact of Brexit on the digital advertising industry, since Britain chose to leave the…
In a tough and competitive startup environment, European industry recognition, which applauds a company's ability to innovate in an established…
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Equinix takes another…
The UK ad tech industry is a thriving, cutting-edge, globally renowned talent hub; but success is by no means guaranteed…
Programmatic remains too complex to deploy and manage, and challenges related to cross-channel measurability and disparate tools are putting marketers…
In a light-hearted departure from ad tech analysis, and with the 2016 Cannes Lions festival just two days away, ExchangeWire…