As the opening Keynote at ATS Singapore, Sukesh Singh, VP, APAC, Adform, shared the stage with Kumar Prashant, founder and…
Much has been written and debated on the pages of the ad tech industry’s trade publications, websites, and blogs. There…
Programmatic technology has given brands the opportunity to deliver targeted, personalised, and automated messaging. It’s direct, it’s indirect, it’s display,…
Marketing budgets are being sustained at a robust rate, but Brexit, political uncertainty, and rising inflation are impacting financial prospects,…
Today (19 July) global analytics technology company, Media iQ, has announced a significant investment round from private equity firm ECI…
Speaking to ExchangeWire, Dora Lakatos (pictured below), SVP global growth, Glispa, discusses current trends in mobile ad tech, operating a…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…
As consumers visit different shops and compare offers across various platforms before making their purchase decisions, marketers will need to…
Amid increasing calls for transparency and changes in business models, there remains stoic confidence that media agencies still have a…
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and…