On Thursday, 22nd November, ExchangeWire held its second annual awards ceremony for The Wires, which saw 200 senior industry people…
Reality Clash is an in-development mobile AR shooter that integrates blockchain, cryptocurrencies, dynamic in-game advertising, and geo-mapping technology into the…
This week UK monetisation outfit Admix revealed that it had secured an impressive USD$2.1m (£1.63m) in funding to further develop…
ExchangeWire has been running events in Germany since 2013; and in that time I have had a firsthand look at…
Today (17 October, 2018), six global ad exchanges have released an open letter to advertisers and publishers, outlining a set…
The simple relationship between publishers and advertisers has become increasingly complex, with the introduction of sophisticated digital ad buying. The…
Each year, Americans observe National Hispanic Heritage Month from September 15 to October 15, this is a time to recognise…
S4M Launches the First Online Drive-To-Store ROI Calculator S4M, a privacy compliant martech company specialized in drive-to-store campaigns, has completed…
On this week's news roundup; Adsquare Appoints Key Executives, Adsmovil and Audio.ad Announce a Strategic Alliance for the U.S. Hispanic Market.…
Despite the ongoing attention to the so-called 'ad tech tax' in the digital advertising ecosystem, it remains a challenge for…