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Ad Tech Archives - Page 113 of 155 - ExchangeWire.com

Ad Tech

A Call to Step Up: Industry Figures Respond to ISBA Transparency Report

Last month, the Incorporated Society of British Advertising (ISBA) released its Programmatic Supply Chain Transparency report. Responses to the report,…

5 years ago

Impact Closes Q1 with New Clients and Partner Integrations as Partnership Economy Grows

Impact, the global leader in Partnership AutomationTM, today announced the addition of just over 115 new customer wins in Q1 of 2020,…

5 years ago

ExchangeWire Connect: Enabling New Business in the Lockdown Era

Never waste a crisis to affect meaningful change, they say. It’s easier said than done when an entire industry is…

5 years ago

Smart Announces Joint Online Festival “Summer Adtech Virtual Event”

Independent ad monetisation platform Smart AdServer has joined forces with other ad tech players to organise the "Summer Adtech Virtual…

5 years ago

Ogury Appoints Antoine Barbier as Senior Vice President of Product

Ogury, the creator of the first advertising engine driven by user choice, has announced the appointment of Antoine Barbier as…

5 years ago

Unruly Appoints Former Oath and AOL Director Alex Khan as UK Managing Director

Video ad tech company Unruly, part of Tremor International, today (28 May) announces the appointment of former Oath and AOL…

5 years ago

Understanding Identity and Targeting in a Post-Cookie World: IAB UK

When Google announced earlier this year that it would be phasing out the use of third-party cookies in Chrome within…

5 years ago

Unruly Appoints Former Verizon Director Toby Williams as VP Business Development, APMEA

Video ad tech company Unruly, part of Tremor International, today (21 May 2020) announces the appointment of former Verizon director,…

5 years ago

Conde Nast Launches Data Offering; SoftBank Posts Worst Financial Results

In today's ExchangeWire news digest: Conde Nast launches a new data offering to help advertisers target their key audiences; SoftBank…

5 years ago

Prebid Mobile for Header Bidding: How to Add PubNative as a Bidder

As part of the Prebid Mobile Committee, PubNative encourages mobile publishers to implement in-app bidding with support and ease, allowing…

5 years ago