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Ad Tech Archives - Page 108 of 155 - ExchangeWire.com

Ad Tech

Microsoft Signs MGID for Native Advertising

MGID, the global pioneer in native advertising, today announced it has signed a global deal with Microsoft to provide native…

5 years ago

Epom Outstream Templates: Reshaping Video Ad Serving

Epom’s customer survey revealed: 1 out of 3 ad networks name outstream video as the major feature they seek in…

5 years ago

IAB Europe Completes Switchover to TCF v2.0

One year ago, on 21st August 2019, IAB Europe announced the launched the next iteration of its Transparency and Consent…

5 years ago

IAB Europe: the Market is Ready for the TCF v2.0 Switchover

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, today shared the market adoption figures…

5 years ago

PubMatic Announces New Innovations for its Market-Leading Identity Solution

Premium digital technology company PubMatic today announced that its Identity Hub is the first globally scaled identity and header bidding…

5 years ago

Ad Tech Firms Urges W3C to Rein in Big Companies; Google Launches ‘People Cards’ in India

In today's ExchangeWire news digest: a group of ad tech companies calls upon the W3C Advisory Board to crack down…

5 years ago

Adverty Partners with SuperAwesome to Enable Kid-Safe Advertising

Adverty AB (publ) has signed an agreement with the leading kidtech platform SuperAwesome, to allow compliant, kid-safe ads to be…

5 years ago

Clear Channel Brings Smart Billboards to Europe; AANA and Ad Standards Merge

In today's ExchangeWire news digest: OOH giant Clear Channel Outdoor announces its bringing its RADAR offering to Europe; Australian industry…

5 years ago

Placements.io Selected for Blavity Inc.’s Direct and Programmatic Revenue Management

Placements.io, a leader in revenue and billing management for media companies, is announcing a new client partnership with Blavity, Inc.,…

5 years ago

White Ops Grows its UK Presence Following Worldwide Growth in Cyberattacks

White Ops, the global leader in collective protection against sophisticated bot attacks and fraud, is expanding into the UK following…

5 years ago