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Ad Spend Archives - Page 19 of 22 - ExchangeWire.com

Ad Spend

CCPA Comes into Force; May Saw Australian Ad Spend Fall 40%

In today's ExchangeWire news digest: the California Consumer Protection Act (CCPA) comes into force today, allowing the state's attorney general…

5 years ago

White Bullet Urges Brands to Ensure Their Ads aren’t Funding Organised Crime

White Bullet Solutions, the digital marketing transparency experts today called on a high level investigation into digital Intellectual Property (IP)…

5 years ago

eBay Competitor Allegro Set for €10b IPO; Apple Makes Tracking Framework Compulsory

In today's ExchangeWire news digest: Polish e-commerce site Allegro is expected to go public in one of Europe's largest listings…

5 years ago

Change May be Intimidating, but We Should Embrace it: Q&A with Richard Davies, MediaCom

Last month, MediaCom appointed Richard Davies (pictured below) as its new chief digital officer (CDO). He spoke to ExchangeWire in…

5 years ago

Google Loses €50m GDPR Fine Appeal; Snap Reveals Plan for Challenger Digital Platform

In today's ExchangeWire news digest: Google loses its appeal against last year's ruling by French data authority CNIL, which saw…

5 years ago

European Digital Advertising Market Exceeds €64b in 2019

Market forecasts for 2020 show that digital advertising could decline by -5.5%. All other media expected to experience -21.3% decline…

5 years ago

Vice Australia Cuts Jobs, Closes Virtue; Ruling Backs Facebook Over Comment Liability

In today's ExchangeWire news digest: Vice Australia confirms drastic job cuts; the Australian Court of Appeal Supreme Court upholds a…

5 years ago

US Seeks Ban on Political Ad Microtargeting; S4 Capital Adds Digodat to MightyHive

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the globe. In this edition:…

5 years ago

Addressability is Key to a Healthy Ad Ecosystem: Q&A with Erica Schmidt, Matterkind

Whilst businesses continue to battle against the COVID-19 onslaught, the need for greater addressability and transparency has become more prominent…

5 years ago

Indian Brand Leaders Prepare for Ad Renaissance; News Corp Closes 112 Print Publications

In today's ExchangeWire news digest: India's biggest brands gear up to resume advertising after COVID disruption; News Corp Australia confirms…

5 years ago