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Ad Spend Archives - Page 16 of 22 - ExchangeWire.com

Ad Spend

WhatsApp 2021 Says Accept New Terms or Leave; Global Ad Spend to Fall 7.5%

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…

5 years ago

“Deep Tech” Funding Falls in Europe; Second US Judge Rules Against TikTok Ban

In today's ExchangeWire news digest: the latest State of European Tech Report finds that investment in "deep tech" fell by…

5 years ago

LinkedIn Sued Over Inaccurate Ad Metrics; EU Hopes for US Collaboration Against Big Tech

In today's ExchangeWire news digest: LinkedIn is hit with two lawsuits from companies alleging that it "inflated" its ad metrics;…

5 years ago

Global Data Market Will Exceed $41bn This Year, OnAudience.com Report Reveals

Advertisers will spend USD $41.4bn (£30.9bn) globally on audience data this year, according to a new report ‘Global Data Market…

5 years ago

Allroll Launches a Self-Serve Offering for Roku Channel Owners

Allroll, an innovative ad tech company that helps Roku content creators grow their channels, announces a self-serve offering available on…

5 years ago

FCC Affirms Net Neutrality Repeal; IAB Europe Issues New Response to DPA TCF Report

In today's ExchangeWire news digest: the FCC affirms its decision to repeal the net neutrality rules in a 3-2 vote…

5 years ago

MetaX Software Makes ProXXIma Debut; ACCC Publishes Digital Platform Dominance Report

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…

5 years ago

US Ecommerce Growth Accelerates to 2022 Levels; Warner Pulls HBO and WB TV from South Asia

In today's ExchangeWire news digest: a report from eMarketer finds that ecommerce spend in the US has risen to levels…

5 years ago

The CEE Marketing Spend Forecast 2021: Admixer Shares Survey Results

In September, an independent ad tech company, Admixer, surveyed 43 brands and 50 advertising agencies from Central and Eastern Europe…

5 years ago

Google Pledges $1bn to News Publishers for News Showcase; WFA Reports Fall in Paused Ad Spend

In this weekly segment, ExchangeWire sums up key industry updates in ad tech from around the globe. In this edition:…

5 years ago