New research from YuMe indicates that the TV is losing its prominence in terms of media consumption, but continues to…
Under-fire Rocket Fuel has moved to underline its credentials in the “arms race” between ad tech players and “scammers” after…
Adobe study points to serious gaps in the digital skillet among brand-side marketers across Europe, with those in the UK…
As the initial phase of this year’s Ad Trader conference closes, it appears the message is loud and clear, but…
The Rubicon Project announced today it will IPO on the NYSE under the ticker RUBI. It will initially offer 6.8…
Buoyed by its most positive financial figures in the last 10 years, AOL has made clearing up the “chaos” ad…
Lauren Wentzel, Admedo, marketing director, argues the correct application of programmatic advertising could be key to the SME sector being…
Robert Webster, Crimtan chief product officer, dissects one of the buzz phrases of the moment, and discusses how big data…
WPP trading desk Xaxis has built on its ambitious European expansion strategy, announcing the acquisition of Bannerconnect for an undisclosed…
Weve, the joint venture (JV) company between the three-largest UK mobile operators, has lifted the lid on a mobile display…