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Ad Server Archives - Page 15 of 40 - ExchangeWire.com

Ad Server

MySpace CEO: ‘Atlas is Not an end-to-end Platform… It’s just a Display Ad Server’

Tim Vanderhook, Viant, and MySpace, CEO, speaks to ExchangeWire, on the launch of the company's latest 'advertising cloud' service, and…

10 years ago

Why Mobile Video Advertising is VAST-ly Below its Potential

Stephen Upstone, LoopMe Media, CEO, discusses potential methods to stimulate the mobile video advertising sector, and calls for a more…

11 years ago

Facebook Claims It’s In Ad Tech To Improve Marketing, Not Devour The Industry

Facebook laid down a marker last year in terms of its ambitions in the ad tech sector with the $300m-plus…

11 years ago

Facebook: ‘We Can Make Ad Serving Incorporate Real Identity’

Facebook will make its ATS debut this year in both New York and Paris to further explain its flagship ad…

11 years ago

‘Cross-Screen’ Is The Buzzword Du Jour As Digital Upfronts Enters Full Swing

This week marks the first IAB UK Digital Upfronts, where some of the industry's biggest names pitch their wares ahead…

11 years ago