Apple announced this week that it has already secured $60 million dollars in iAd campaigns, with the likes of Nissan,…
ContextWeb has just launched an interesting new feature for publishers on its site. The new service, entitled Pubvantage, allows publishers…
There's a piece today in MarketingWeek about the OFT's report. The report points out that the online advertising industry could…
Malvertising is, according to Rubicon execs, putting about $600 million dollars of publisher revenue at risk every month. I take…
Kwame Acheampong is Managing Director and Partner at Httpool. Httpool is an ad network that specialises in the Central and…
I would love to sit in on a Google strategy meeting some morning. It would be an education. As you…
Matthias Pantke is CEO of AdScale GmbH, Germany. Adscale is one of Germany's leading ad exchanges, trading nearly 6 billion…
Michel Juvillier is CEO of Improve Digital, France. The platform is now the biggest supply side platform in the market:…
Yann Le Roux is the co-founder of the newly launched French exchange trading specialist, Matiro. Matiro is the first exchange…
The numbers are always a problem with these state of the industry reports - always too focused on the US…