2016 has truly shown how dynamic an ecosystem the digital advertising industry is. There have been highs and lows, but…
ExchangeWire Research’s weekly roundup brings you up-to-date research findings from around the world, with additional insight provided by Rebecca Muir,…
From bringing up the rear, to blazing the trail: the programmatic landscape in Germany has taken its time to catch…
Much has been written about ad fraud as a growing advertising concern recently; and various studies have attempted to quantify…
Marketers in Asia-Pacific are finding it tough to place complete trust in programmatic due to the lack of data, which…
ExchangeWire bündelt die wichtigsten Nachrichten aus der Region DACH mit Schlaglicht-Interviews aus der deutschsprachigen Programmatic-Szene. Diese Woche: Deutscher Programmatic Code…
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Facebook updates…
There is much being done to mitigate the risk of fraud in the digital advertising industry. However, argues Asaf Greiner…
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Less ad fraud…
Today (14 October), ad verification company DoubleVerify are announcing further European expansion with the appointment of Steve Brown, managing director EMEA, to…