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Ad Fraud Archives - Page 12 of 33 - ExchangeWire.com

Ad Fraud

Ad Fraud: We Haven’t Solved It Because We Don’t Want To

In his latest exclusive piece for ExchangeWire, Dr Augustine Fou, ad fraud and cybersecurity researcher, explains why ad fraud hasn't…

6 years ago

DoubleVerify Acquires Leiki; GroupM UK Verified by ABC to JICWEBS Anti Ad-Fraud & Brand-Safety Principles

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and…

7 years ago

Everyday Reality: Very Specific 2019 Ad Tech Predictions

If you aren't bored of 2019 predictions by this point, here are some from Jay Friedman (pictured below), president, Goodway…

7 years ago

The Privacy & Security Nightmare That Is Mobile

In his latest piece, exclusively for ExchangeWire, Dr Augustine Fou, cybersecurity and ad fraud researcher, explains the many reasons that…

7 years ago

First Analysis of European Anti-fraud Efforts Shows 94% Fraud Reduction in Tag-Certified Channels; Akamai Acquires Janrain Inc.

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – and…

7 years ago

NOT Predictions for Digital Ad Fraud in 2019

Writing exclusively for ExchangeWire, cybersecurity and ad fraud researcher, Dr Augustine Fou, is bucking the '2019 predictions' trend, and reminding…

7 years ago

How Marketers Can Reduce Fraud Themselves

Due to the flurry of follow-up questions to last week’s article on the Blind Spots of Fraud Detection, Dr Augustine…

7 years ago

Will Ad Fraud Become Easier or Harder to Fight in 2019?

ExchangeWire have invited hundreds of thought leaders to share their thoughts on what next year will hold, across a range of topics.…

7 years ago

What Are Your Blind Spots with Fraud Detection?

Fraud detection has never been black and white. Writing exclusively for ExchangeWire, Dr Augustine Fou, cybersecurity and ad fraud researcher,…

7 years ago

Malicious Activity Is More Hardcore in Programmatic: Q&A with Amnon Siev, CEO, GeoEdge

As spend in programmatic advertising continues to increase, so does the opportunity for cyber criminals to make more money out…

7 years ago