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Ad Fraud Archives - Page 10 of 33 - ExchangeWire.com

Ad Fraud

Predictions 2020: Transparency

As the decade draws to a close, ExchangeWire has invited thought leaders from across the industry to share their predictions…

6 years ago

Bots Vs Brands – Battling Ad Fraud in the Age of Automation

Writing exclusively for ExchangeWire, Peter Wallace (pictured below), commercial director of GumGum Europe, details how vigilance is required in the…

6 years ago

Agencies Join JICWEBS Blockchain Pilot; PubMatic Releases Q3 2019 QMI Report

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Impact Expands its Mobile Partnership Capabilities to Drive High-Value User Acquisition

Impact, a global leader in Partnership Automation, today (14th November 2019) announced an expansion of Impact’s Partnership Cloud, to help…

6 years ago

The Programmatic Advisory Acquires Forge Group; Infectious Media Launches In-Housing Consultancy

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Criteo Partners with Pixalate

Criteo, the advertising platform for the open Internet, today announced a global partnership with Pixalate, the world's first cross-platform ad…

6 years ago

DoubleVerify Partners with Snapchat to Authenticate Media Quality

DoubleVerify ("DV"), a leading independent platform for digital media measurement software and analytics, today announced a partnership with Snapchat to…

6 years ago

IAB Europe Releases TCF v2.0: Google Set to Adopt Framework

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago

Bidstack Announces Acquisition of Ad Fraud Prevention Company Pubguard

Bidstack Group (LSE:BIDS), the in-game advertising group, has announced the acquisition of ad fraud prevention platform Pubguard. The move is…

6 years ago

Mobile Ad Fraud Cost USD$2.3bn (£1.89bn) in H1 2019; Sizmek Finalises Peer39 Sale

In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the European region – in…

6 years ago