This week on The Stack: Latest ad tech news in the UK; Today’s MadTech Daily
This week, we saw the UK government take steps to begin addressing the need for regulation around what content AI developers should be allowed to use when training their models. A consultation, which will be open until 25th February 2025, was launched. It proposed “introducing an exception to copyright law for AI training for commercial purposes”. Creatives have since rejected the idea – you can hear more about this on today's MadTech Daily episode.
The UK government also introduced new online safety regulations, forcing tech firms to take action against illegal activity on their platforms. Media regulator Ofcom published its first-edition codes of practice and guidance for tackling illegal harms on Monday.
In other UK-related news, Temu was named the most downloaded iPhone app of 2024. Additionally, Barb’s Advanced Campaign Hub planning tool was found to be overestimating broadcaster reach by an average of 40%.
LightBoxTV, the platform redefining TV campaign workflows, has partnered with Vevo, the world’s leading music…
In today’s Digest, Google agrees to a $1.4bn settlement in Texas over privacy lawsuits, UK…
A new study conducted by Picnic in partnership with media agency the7Stars has revealed that…
Adform, the most powerful and safe media buying platform built for game changers, celebrates today…
Opti Digital, a premium ad revenue platform, unveils a new brand identity that embodies its…
In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery…