Antitrust

Xandr Accused of EU Privacy Breaches; DOJ Publishes Witness List for Google Antitrust Trial; Microsoft and Apple Leave OpenAI Board Observer Roles

On today’s news digest: Xandr Accused of EU Privacy Breaches; DOJ Publishes Witness List for Google Antitrust Trial; Microsoft and Apple Leave OpenAI Board Observer Roles 

Xandr, the Microsoft-owned ad tech business, has been accused of EU privacy breaches in a complaint backed by European privacy advocacy group noyb. The non-profit group is supporting a claim from an unnamed individual in Italy, alongside Italy’s data protection authority. Filed under the EU’s GDPR, the complaint accuses Xandr of inadequate transparency and breaches of data access rights for people in the region whose information is processed for targeted advertising. The complaint requests the data authority to investigate the claim. If Xandr is found in breach of the regulation, Microsoft could be made to pay fines of up to 4% of its global annual turnover. 

More in the legal landscape: the Department of Justice has published the witness list for its upcoming antitrust trial against Google which accuses the tech titan of monopolising the digital advertising market. From the 68 names announced, some will testify live during the trial on 9th September, while others will submit testimonies via deposition. Google wriggled out of having a jury trial – which the DOJ had wanted – thanks to a $2.3m (£1.79m) cheque made out to the government last month. Essentially, the payment covered possible damages allegedly suffered by US government agencies which had been overcharged by Google for ad buys. The witness list is extensive, including many former and current Google employees, members of SSPs and DSPs, publishers, platforms, agency buyers and advertisers, in addition to academics, researchers and analysts.  

Looking at the latest in the world of AI, Microsoft and Apple have given up their positions as OpenAI board observers. Microsoft has decided to give up its seat, while Apple – which was due to take up the position – has decided against it. Instead, OpenAI intends to hold regular meetings with partners (including Microsoft and Apple) and investors as part of a new approach to informing and engaging key strategic partners. This follows growing scrutiny from global regulators concerning big tech’s colossal investments in AI companies. Concerns have been raised in the UK, EU, and US. 

ATS Singapore Highlights

Beyond Billboards: The Future of OOH Advertising in SEA

Navigating the Intersection of Out-of-Home Media Strategies in an Ever-Changing Digital World

Believing the Hype: Assessing the Reality of AI Claims

New on ExchangeWire

Ad Tech Investment & M&A: It's Back

Q2 in Ad Tech: Cookie Can Kicked, AI Deals, and Giant Politicians

Emily Horgan on YouTube’s Influence Over Children’s Purchases and Competition in the Streaming Landscape

New on PressBox

Adelaide Strengthens Team with Claire Browne as New Head of Research

GroupM Minimised Programmatic Video Campaign Carbon Emissions with PubMatic & SeenThis

Adlook Appoints Industry Veteran Jim Daily as Executive Advisor

Aimee Newell Tarín

Recent Posts

LightBoxTV & Vevo Partner to Deliver Broadcast-Standard TV Planning Across YouTube

LightBoxTV, the platform redefining TV campaign workflows, has partnered with Vevo, the world’s leading music…

7 months ago

Digest: Google Pays $1.4bn in Texas Privacy Lawsuits Settlement; UK Creatives Urge Starmer to Reconsider AI Copyright Reform

In today’s Digest, Google agrees to a $1.4bn settlement in Texas over privacy lawsuits, UK…

7 months ago

Picnic Study Reveals FoxyBingo Achieved 7x More Site Lands with Quality Ad Placements

A new study conducted by Picnic in partnership with media agency the7Stars has revealed that…

7 months ago

Adform Campaign Planner Launch Generates Significant Online Engagement

Adform, the most powerful and safe media buying platform built for game changers, celebrates today…

7 months ago

Opti Digital Unveils New Brand Identity Reflecting Strategic Growth

Opti Digital, a premium ad revenue platform, unveils a new brand identity that embodies its…

7 months ago

Digest: Ireland pushes for Big Tech to Vet Financial Ads; Warner Bros. Discovery Considers Split as Financial Loss Continues

In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery…

7 months ago