TikTok

The Stack: TikTok May Face US Ban; Google & TikTok Make Updates to Comply with Digital Markets Act; Retail Sales Dip

This week, on The Stack: TikTok May Face US Ban; Google & TikTok Make Updates to Comply with Digital Markets Act; Retail Sales Dip 

TikTok dominated news about social platforms this week. If passed, a newly proposed bill in the US means the video giant would be banned from US app stores unless it cuts ties with its Chinese owned parent company, ByteDance. Additionally, the video platform announced changes to comply with the Digital Markets Act (DMA).  

Another tech giant also made changes to its services to comply with the DMA: Google introduced updates to data sharing and alternative billing options, among others. The tech giant also recently made headlines for the announcement of its India merger with Reliance.

Meanwhile, the retail landscape is suffering, with retailers currently experiencing the longest dip in sales since 2020. Fashion was the most impacted category, seeing in-store sales decrease over 8%. 

New on ExchangeWire

APAC’s Biggest Programmatic Trends for 2024 

Bettys & Taylors of Harrogate's Dom Dwight Spills the Tea on Brand Authenticity

Exploring the Booming Landscape of In-Game Advertising

New on PressBox

Kevel Secures Series C Funding & Names Puja Rios as President/COO Expanding its C-Suite Team

RAAS LAB Primed for Operational Expansion with Appointment of Guy Jackson as Chief Commercial Officer

Beintoo Joins Forces with Samba TV to Launch Advanced Targeting Capabilities in Spain & Germany

Find podcasts, polls, and more in The Stack

The Stack brings news, latest events, and much more to your inbox every Friday. Subscribe here to receive our weekly podcast, polls, long reads, opinion, and industry insight each week. 


Aimee Newell Tarín

Recent Posts

LightBoxTV & Vevo Partner to Deliver Broadcast-Standard TV Planning Across YouTube

LightBoxTV, the platform redefining TV campaign workflows, has partnered with Vevo, the world’s leading music…

7 months ago

Digest: Google Pays $1.4bn in Texas Privacy Lawsuits Settlement; UK Creatives Urge Starmer to Reconsider AI Copyright Reform

In today’s Digest, Google agrees to a $1.4bn settlement in Texas over privacy lawsuits, UK…

7 months ago

Picnic Study Reveals FoxyBingo Achieved 7x More Site Lands with Quality Ad Placements

A new study conducted by Picnic in partnership with media agency the7Stars has revealed that…

7 months ago

Adform Campaign Planner Launch Generates Significant Online Engagement

Adform, the most powerful and safe media buying platform built for game changers, celebrates today…

7 months ago

Opti Digital Unveils New Brand Identity Reflecting Strategic Growth

Opti Digital, a premium ad revenue platform, unveils a new brand identity that embodies its…

7 months ago

Digest: Ireland pushes for Big Tech to Vet Financial Ads; Warner Bros. Discovery Considers Split as Financial Loss Continues

In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery…

7 months ago