AI

The Stack: Tech Giants Unite to Regulate AI; X Corp Offers Discounts to Woo Advertisers

This week: Google, OpenAI, Microsoft, and Anthropic launch a new initiative to regulate AI, X Corp cuts ad prices by up to 50%...

AI dominated the tech industry once again this week, which opened with reports that OpenAI's head of trust and safety will step down. OpenAI hit the headlines again when the company was announced as one of four tech giants to launch the Frontier Model Forum. The Forum, a joint initiative between OpenAI, Google, Microsoft, and Anthropic, aims to assure the safe development of AI and assuage ethical concerns surrounding the nascent technology.

In social media, the newly-branded X Corp offered advertisers discounts of up to 50% in an attempt to reinvigorate the company's fledgling advertising business. Rival platform Threads, meanwhile, demoted news content as parent company Meta continues to clash heads with the Canadian government over the Online News Act.

Have your say on ExchangeWire's content

Do you want to have a say on the content we cover at ExchangeWire? We're running a survey, and want to hear your thoughts on the topics, themes and formats that interest you the most across the worlds of ad tech, martech, and commerce.

Find podcasts, teasers and more in The Stack

The Stack brings all the news, latest events, and much more to your inbox every Friday. For for our weekly podcast, long reads, opinion, and industry insight, plus a weekly dose of tech trivia, subscribe via the button below.

Hannah Dillon

Hannah joined ExchangeWire as staff writer in 2022, having previously worked in marketing, communications, and social media. Hannah graduated from the University of Manchester with a BA in Drama and English Literature.

Recent Posts

Adform Campaign Planner Launch Generates Significant Online Engagement

Adform, the most powerful and safe media buying platform built for game changers, celebrates today…

2 months ago

Opti Digital Unveils New Brand Identity Reflecting Strategic Growth

Opti Digital, a premium ad revenue platform, unveils a new brand identity that embodies its…

2 months ago

Digest: Ireland pushes for Big Tech to Vet Financial Ads; Warner Bros. Discovery Considers Split as Financial Loss Continues

In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery…

2 months ago

2025’s All In Census: Is the Ad Industry Trustworthy? 60% of Members Don’t Think So

We look at some of the key findings from this year’s All In Census (created…

2 months ago

The Stack: A Big Week for Google

This week, Google dominated headlines with bold moves across content, advertising, and AI, while lawmakers…

2 months ago

Intent IQ Achieves SOC 2 Compliance, Reinforcing Enterprise-Grade Trust in Data Security & Privacy

Intent IQ, a leading provider of identity resolution and data technology, today (May 8th, 2025)…

2 months ago