ShowHeroes Group Appoints Tanya Priyank as VP International Growth & Better Media

Tanya Priyank is assigned as VP of international growth & better media, taking on new responsibilities and adding to her previous role as director of international growth & better media. Tanya will be growing ShowHeroes Group’s presence on a global scale while balancing growth with the sustainable principles of better media.

“The core principle behind better media is for the advertising industry to balance people, planet, and profit – as VP international growth & better media, I’m in a perfect position to strike that balance and help us thrive as a company and industry,” says Tanya. “For our international growth, I’ll be scaling our global partnerships and fostering cross-country collaborations. That’ll be in tandem with ensuring that ShowHeroes Group and, as much as possible, everyone we work with can adhere to our better media principles. With a seat on the executive board, I’ll be helping take this company and our principles further than ever before.”

The principles in question are the four pillars of better media: sustainable advertising, responsibility over the environmental footprint, commitment to data ethics, and promotion of diversity, equity, & inclusion.

“Tanya is an incredible representative for ShowHeroes Group on a global scale,” says Ilhan Zengin, CEO at ShowHeroes Group. “Her strong passion for our cutting-edge digital advertising technology shines through, as does her commitment to better media. Thanks to Tanya we’ll not only be bringing our technology to markets worldwide, but our industry-shifting better media stance as well.”