Exit sign hanging on the ceiling with copy space
In today's ExchangeWire news digest: NPR announces it will leave Twitter after being labelled “state-affiliated media”; YouTube quietly abandons its shopping plaform; and Singaporean authorities turn to data from Singpass to help tackle and prevent fraud.
American non-profit media company National Public Radio (NPR) has said it will cease posting new content to Twitter after being labelled as “state-affiliated media”. NPR, which runs 52 feeds across the social media platform, said it was “officially de-emphasizing Twitter across the organization”, adding that Twitter had refused to remove the “inaccurate label” on numerous occasions.
YouTube is shutting down a shopping channel it had been quietly testing with influencers on the platform. The creator-exclusive program, which gave the option to tag brands in videos featuring their products, was being tested in the US, with plans to expand the feature to India, Brazil, Canada, and Australia.
Singaporean authorities are utilising Singapore Personal Access (Singpass) user data to prevent fraudulent attempts to use the app to set up bank accounts or phone lines. The Smart Nation and Digital Government Office (SNDGO) explained that data collected by the digital identity app will be used to investigate and prevent cyber-security breaches and criminal activity.
Alkimi Exchange's Ben Putley on Transparency, Fees and Emissions in Programmatic Advertising
Why Modern Marketers Should Embrace Connected TV in 2023
Sports Streaming Part 2: Future All-Stars?
Initial Assessment by Scope3 Reveals Key Carbon Benefits of Teads’ Direct Inventory
Minute Media Perfects Advertising Partnership with Smile Wanted
Want to see your latest press releases featured on ExchangeWire? Email info@exchangewire.com to find out more about our PressBox service.
4,200,000+ - the number of users on the Singpass app.
Adform, the most powerful and safe media buying platform built for game changers, celebrates today…
Opti Digital, a premium ad revenue platform, unveils a new brand identity that embodies its…
In today’s Digest, Ireland pushes for Big Tech to vet financial ads, Warner Bros. Discovery…
We look at some of the key findings from this year’s All In Census (created…
This week, Google dominated headlines with bold moves across content, advertising, and AI, while lawmakers…
Intent IQ, a leading provider of identity resolution and data technology, today (May 8th, 2025)…