It's the biggest data-driven advertising event in Europe. It's the event that even has its own acronym. ATS London is now in its third year, and the line-up of speakers and content is the best yet. Often copied - A LOT! - but never equalled, ATS London brings together the best in the global online ad industry to discuss the latest trends and developments in the space. And this year is no exception.

It is clear that our industry is moving beyond the mess of the LumaScape to a platform-centric world, and this certainly is one of the key areas being explored by ATS London this year. The full-day programme will be organised into three core themes: brand, application and big data. All of these are effectively shaping the data-driven ad space, and speakers and participants on the day will explore these issues in more depth.

We are proud to announce a superb list of speakers, with keynotes from:

- Neal Mohan, Google
- Mike Nolet, Appnexus
- Boris Mouzykantskii, IponWeb
- Frank Addante, Rubicon Project

ATS London continues to attract the best talent in our industry from the buy and the sell-side. A panel discussing session focussing on how data and technology "is effecting change in advertising" exemplifies the quality and strength of this year's ATS London event. This panel is being moderated by MediaMath's Erich Wassermann and his guests will include:

- Curt Hecht, Chief Global Revenue Officer, Weather Channel
- Anthony Rind, Co-CEO, Havas Digital
- Sean Cornwall, Managing Director, E Harmony

This is just a taster of the quality content planned for the day - a veritable traffic jam of ad technology superstars.

Our full agenda for the event on September 18 is now live. Tickets are selling fast so we are advising all attendees to get their early bird tickets now, to avoid disappointment.

The data-driven ad space is evolving quickly and we aim to explore the ramifications of the move to real-time advertising on the key constituents in the eco-system - particularly marketers and publishers.

This year's ATS London will be our greatest event ever, and we look forward to welcoming the industry's finest on September 18.

ATS London Early Bird Tickets Are Now Available. Buy Today To Avoid Disappointment!

Ciaran O'Kane

Ciaran O’Kane is the Founder and Advisor to WireCorp, the publishing holding group focused on the digital advertising, retail technology and gaming sectors.  He has worked in digital advertising over the last twenty years as a developer, digital marketer, ad operations provider, media monetisation specialist and senior sales executive.  He continues to write editorial for ExchangeWire on advertising technology, marketing technology and programmatic  - and acts as an advisor to a number of leading digital media companies in Europe.

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