IAB Europe AdEx Benchmark Report 2023 Reveals Exceptional Strength & Growth of Digital Advertising in Europe

2 years ago

IAB Europe, the leading European-level industry association for the digital advertising and marketing ecosystem, has today released the AdEx Benchmark…

Connatix Launches Data Intelligence Suite, Supercharging Video Addressability for Publishers & Advertisers

2 years ago

Connatix, the leading video technology company for premium publishers and advertisers, today (June 11th, 2024) announced the launch of its…

Permutive Appoints Jay Stevens as Chief Commercial Officer

2 years ago

Permutive, the leading Audience Activation Platform for publishers and advertisers, today (June 11th, 2024) announced the strategic hire of Jay…

Taboola’s Three-Year Deal with Mediahuis Ireland to Power Recommendations Across Ireland’s Largest Publisher

2 years ago

Taboola, a global leader in powering recommendations for the open web, today, June 11th, 2024, announced an exclusive three-year partnership…

Onetag Launches Industry’s First AI Smart Curation Platform

2 years ago

Leading programmatic advertising platform Onetag today, June 11th, 2024, announces the launch of its integrated Smart Curation platform, incorporating an…

First-id Partners with Webedia Spain to Expand its Cookieless Media Network

2 years ago

First-id, the first-party identification solution that is revolutionising the French market, is partnering with Webedia to position itself at the…

Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social Media

2 years ago

On today’s news digest: Costco Building Ad Business; United Airlines Personalises Flight Ads; New York Passes Bill Limiting Addictive Social…

DanAds & Brand Metrics Join Forces to Transform Advertising with Advanced Brand Lift Insights

2 years ago

DanAds, a global leader in advertising technology and a leading white-label self-serve platform provider for over 40 publishers and brands…

Will Meta be Allowed to Train its AI on User Data?; UK Retailers Launch Biggest Ever Collective Action; California Protests Proposed AI Bill

2 years ago

On today’s news digest: Will Meta be Allowed to Train its AI Models on User Data?; UK Retailers Launch Biggest…

AUDIENCES’ Rob McLaughlin on Capitalising on First-Party Data and Prioritising Privacy

2 years ago

In this interview, Rob McLaughlin, founder and CEO of AUDIENCES takes a look at the competitive advantage first-party data can…