On today’s news digest: Reddit Acquires AI Startup; Google Improves Performance Max Transparency; UK Shelves Tech Project Funding Ad tech…
This week on The Stack: Latest Ad Tech Deals and Acquisitions; Today’s MadTech Daily Deals and acquisitions made a big…
Jamie Toward, head of data UK & Netherlands at Teads, joins us to discuss the cookie continuation, the current data…
On today’s news digest: NBCUniversal Achieves Record Olympic Ad Spend; Microsoft Beats Revenue Forecast; Spain Hands Booking.com €413M Antitrust Fine …
In this op-ed, Tingyan Han of Skeleton Key lays out the power of incrementality, and why last-click marketers need to…
The deadline for the The Wires Awards is fast approaching. Check out what our judges are looking for as you…
A Powerade campaign featuring gymnast Simone Biles that reflects on the mental and physical strains of being an Olympic athlete…
Yahoo DSP has launched the Data Maturity Pulse 'Pop Quiz' in Australia and Southeast Asia, a quick and fun way…
On today’s news digest: Amazon Prime Undercuts Netflix’s Ad Prices; Hyve Acquires POSSIBLE; Connatix and JW Player Discuss Merger In…
impact.com, the world’s leading partnership management platform, today (July 30th, 2024) announced the launch of impact.com/advocate, a customisable customer referral marketing…