The Stack: OOH Sector and BBC Break Records; AI Use Surges

1 year ago

This week on The Stack: OOH Sector and BBC Break Records; AI Use Surges; Today’s MadTech Daily Podcast episode  Records…

Pigs, Surgeons, Patients: Reasons for Optimism in Data-Driven Marketing

1 year ago

In this contributed article, Jack Newman, partner - data and technology, Kinesso, outlines reasons for optimism for data-driven marketing in…

US Considers Google Breakup; Brand Safety Cited as Advertisers’ Top Worry; OOH Grows 17% YoY

1 year ago

On today’s news digest: US Considers Google Breakup; Brand Safety Cited as Advertisers’ Top Worry; OOH Grows 17% YoY Following…

OOH and Sport: the Perfect Match?

1 year ago

Sporting events, whether local games or global spectacles like the Olympics and World Cup, attract diverse and engaged audiences. Fans…

Barclays Launches Amazon Branded Credit Card; IAB Introduces Digital Ad Compliance Platform; Paris Olympics Sets BBC Streaming Record

1 year ago

On today’s news digest: Barclays Launches Amazon Branded Credit Card; IAB Introduces Digital Ad Compliance Platform; Paris Olympics Sets BBC…

KEVANI Partners with VIOOH to Launch Programmatic Sales Across Iconic Media Destinations

1 year ago

KEVANI, Inc. ("KEVANI"), a leading innovator in out-of-home media development, is pleased to announce its partnership with VIOOH, the leading…

AUDIENCES Proves Model for Pharma, Life Sciences & Medtech with Major Global Client Win

1 year ago

AUDIENCES, the industry’s answer to data privacy and security first-party data activation, swoops to win a global contract to support…

MGID Maintains its Stellar Growth Trajectory with a Strong H1 Performance

1 year ago

MGID, the global advertising platform, has seen its investment in headcount, technology, and partnerships pay dividends as it delivered a…

Perplexity AI Usage Increases Sevenfold Since January; Snapchat Simplifies Ad Campaign Setup; Tesco Launches Digital Passports in Sustainability Push

1 year ago

On today’s news digest: Perplexity AI Usage Increases Sevenfold Since January; Snapchat Simplifies Ad Campaign Setup; Tesco Launches Digital Passports…

GARM Gone; Amazon Partners with TikTok and Pinterest; Epic Games and Spotify Speak Out Against Apple’s Revised DMA Compliance Plan

1 year ago

On today’s news digest: GARM Gone; Amazon Strikes E-Commerce Deals with TikTok and Pinterest; Epic Games and Spotify Speak Out…