MadTech Sketch: The Retail Media Stack

1 year ago

Retail media continues to be the hottest category in ad tech right now. A new RMN (retail media network) is…

Digest: Spotify Tests New Ad Exchange

1 year ago

News in brief: Spotify gets into the ad exchange business; Nvidia expanding into India's AI market; LinkedIn fined for breaching…

Seedtag’s Seraphina Davey on How Premium Content Providers Can Continue to Thrive in a Privacy-first World

1 year ago

In this Q&A, we chat with Seraphina Davey, global senior vice president of Publisher Partnerships at Seedtag, to discuss the…

Content Ignite Unveils Experiment Technology to Optimise Ad Performance for Publishers

1 year ago

Content Ignite, the publisher-first advertising technology and monetisation platform, has announced the launch of its cutting-edge experiment technology, designed to…

Digest: News Corp Sues Perplexity

1 year ago

In today's ExchangeWire digest: News Corp sues Perplexity, Netflix shuts down Team Blue gaming studio, and The Walt Disney Company…

Taboola Signs Exclusive Deal with National World & Axiom Media Alliance (AMA)

1 year ago

Taboola, a global leader in powering recommendations for the open web, has signed an exclusive multi-year partnership with National World,…

iion Welcomes Adam Peck as Head of Advertiser Sales, UK

1 year ago

iion, a global leader in attention-centric game advertising solutions, announced the appointment of Adam Peck as its new head of…

Examining Instream vs Outstream Video Ads with Teads’ Charlotte Cook-Anderson

1 year ago

In this interview, we chat with Teads' Charlotte Cook-Anderson about video ads, discuss the benefits of instream vs outstream Video…

Industry Review 2025: Retail Media’s Year?

1 year ago

ExchangeWire’s hotly-anticipated Industry Review will be published in January 2025, as we look at the top trends for an era-defining…

Industry Review 2025: A Big Year for Publishers

1 year ago

ExchangeWire’s hotly-anticipated Industry Review will be published in January 2025, as we look at the top trends for a pivotal…