Displayce, the leading European platform for programmatic buying in digital out-of-home (DOOH) advertising, continues its growth in 2024. With the…
News in brief: Lloyds Ad Banned for Greenwashing; Netflix Fined over Customer Data; Temu Named UK's Most Downloaded iPhone App…
Our 2025 predictions series continues today with a look at what the next 12 months holds in the contextual space.…
In this op-ed, James Heimers, SVP of analytics at RAPP, discusses the investment in artificial intelligence, and what the industry…
News in brief: Google Faces New Ad Tech Lawsuit in Australia; UK Gov Proposes Exception to Copyright Law for AI…
FRAMEN, a leading digital signage and programmatic content provider, has partnered with VIOOH, the leading premium global digital out-of-home (DOOH)…
In this MadTech Sketch, Experian outlines how its position has evolved as a result of its recent acquisition of Audigent.…
A whopping 89% of individuals surveyed say they have noticed video content being played outside the home in locations ranging…
Marketers in Singapore have room for improvement in data-led practices amid concerns about signal loss and identity in the advertising…
News in brief: US Rollout of Netflix Ad Stack Set for April; UK Introduces New Online Safety Regulations for Tech…