iion has formed a strategic partnership with Play.Works, integrating the leading connected TV (CTV) gaming provider's premium inventory into iion's…
In today’s Digest, we cover Walmart’s decision to drop plans to white-label its ad tech stack, Temu’s pivot away from…
With OpenAI now weaving native shopping into ChatGPT, the landscape of digital commerce is entering a new phase. We’re moving…
In her latest column, ad tech expert Shirley Marschall looks at the power of Google, and why the industry still…
This week, AI and e-commerce collided in fresh and fascinating ways. In today’s MadTech Daily, we discuss Mark Zuckerberg’s plans…
PubMatic, an independent technology company delivering digital advertising’s supply chain of the future, has today (May 1st, 2025) announced a…
Taboola has announced it has reached a new partnership with Samsung to serve news recommendations on Samsung devices and news channels. …
In today’s Digest, we discuss Meta’s new AI app, Snap suspending its forecast amid economic uncertainty, and WPP’s latest revenue…
Digital advertising platform Azerion UK has entered a strategic partnership with cross-media measurement provider AudienceProject to bolster its omnichannel evaluation…
Implcit, a specialist in advertising statistics and artificial intelligence (AI), and First-id, a key player in deterministic identification, announce their…