LG Ad Solutions, a global leader in connected TV and cross-screen advertising, today (February 6th, 2024) announced findings from a…
In this interview, we sat down with Michael Wamberg, head of AI at Nexta, to discuss how marketers can boost…
As the ad tech landscape is undergoing a major transformation, with the decline of third-party cookies, the growing demand for…
Attention metrics have been gaining traction - could this be the year they become a staple of effective measurement? Mark…
News in brief: Google Drops Vow Against Using AI for Harm and Prepares for More AI Search Updates; Snap’s Active…
Adform, the most powerful and safe media buying platform built for game changers, today (February 5th, 2025) announces the appointment…
StackAdapt, a leading AI-powered programmatic advertising platform, has announced a USD$235m (£187.6m) equity funding round. Led by Teachers’ Venture Growth…
Evorra, the next-generation SaaS audience and data platform, today (February 5th, 2025) announced a strategic partnership with ID5, the market-leading…
In association with Taptap Digital. As advancements in the ad tech ecosystem leave the landscape increasingly fragmented, and consequently harder…
News in brief: Outbrain Completes Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting; Nielsen and Paramount Strike Measurement…