Onetag Partners with Utiq to Bring Deterministic Telco-Powered Authentic Audiences to its Smart Curation Platform

5 months ago

Onetag, the next-generation ad exchange built for buy-side curation, confirms its partnership and technical integration with Utiq, the European ad…

HBAgency Partners in EU Project to Drive Innovation & Security in Ad Tech

5 months ago

HBAgency, an independent ad tech company specialising in programmatic advertising, is participating in AppTake, a major initiative supported by the…

OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores; UK Gov Partners with Anthropic AI

5 months ago

News in brief: OOH Revenue Grows 7.7%; Apple and Google Restore TikTok to US App Stores; UK Gov Partners with…

The Stack: This Week in the World of Video

5 months ago

The Stack: This Week in the World of Video; Today’s MadTech Daily  A lot has been going on in the…

Zefr Expands Pre-Impression Content Avoidance for Meta Feed and Reels, Now Globally Available

6 months ago

Today (13th February, 2025), Zefr announced the expansion of its pre-impression content avoidance controls on Meta, which allows advertisers to…

Equativ Expands to Japan, Bolstering its Global Footprint

6 months ago

Introducing its end-to-end ad platform to empower Japanese advertisers with innovative solutions, expanded reach, and premium creative opportunities on the…

Axeptio annonce l’acquisition d’AdOpt pour accélérer son développement à l’international

6 months ago

Après le succès de l’ouverture de sa filiale canadienne, Axeptio, leader des plateformes de gestion du consentement (CMP), accélère son…

Azerion’s Hawk Promotes Irini Michail to Lead New Programmatic ‘Centre of Excellence’

6 months ago

Digital advertising platform Azerion has created a new programmatic team to enhance the support it provides to customers using its…

Axeptio Acquires AdOpt to Strengthen Global Expansion

6 months ago

Following the successful launch of its Canadian subsidiary, Axeptio, a leading European Consent Management Platform (CMP), is accelerating its global…

Mission Precision: It’s Not Just Who, But When and Where That Matters

6 months ago

Chris Keenan, managing partner, global solution design & development at GroupM, looks at the importance of micro-moments, and how they…