Mint Accelera Lo Sviluppo Internazionale e Conferma La Leadership Nel Mercato Enterprise Software per L’ Advertising Resource Management

2 years ago

MINT, SaaS company internazionale leader nell’ Advertising Resource Management, conferma nel 2023 una crescita record con un aumento del +40%…

Content Ignite Streamlines Publisher Ad Stack Management with Fusion Ad Stacks

2 years ago

Content Ignite, the publisher-first advertising technology and monetisation platform, has today (April 3rd, 2024) announced the launch of Fusion Ad…

Cadent to Acquire AdTheorent; Microsoft to Separate Teams and Office Amid Antitrust Scrutiny; Google to Destroy Data to Settle Chrome Incognito Tracking Lawsuit

2 years ago

On today’s news digest: Cadent to Acquire AdTheorent; Microsoft to Separate Teams and Office Amid Antitrust Scrutiny; Google to Destroy…

EMARKETER Selects Adelaide as the First Attention Measurement Company to Enrich Its Platform with Attention Metrics

2 years ago

Adelaide, the industry leader in attention-based media quality measurement, has been selected by EMARKETER to supply attention benchmarks to its…

Hulu Launches on Disney+; Sony Pictures Entertainment to Launch Portfolio of 54 FAST Channels; LinkedIn Testing Video Feed

2 years ago

On today’s news digest: Hulu Launches on Disney+; Sony Pictures Entertainment to Launch Portfolio of 54 FAST Channels; LinkedIn Testing…

The Stack: Big Tech in Hot Water Under Digital Markets Act and Digital Services Act; Spotify to Provide More Educational Content with Video Based Lessons

2 years ago

This week on The Stack: Big Tech in Hot Water Under Digital Markets Act and Digital Services Act; Spotify to…

How the DMA is Reshaping Ad Tech for Better or Worse

2 years ago

With the aim to curtail the unchecked dominance of big tech firms and foster a more equitable space, the DMA…

Maximising Your Brand Marketing Strategy Around Major Sporting Events – Q&A with Katie Arena, Clinch

2 years ago

Katie Arena, VP Marketing at Clinch, outlines some of the challenges marketers face when it comes to marketing around major…

NumberEight & Yieldmo Announce Strategic Partnership for Market-First Contextual In-App Targeting

2 years ago

NumberEight, a leader in ID-less solutions, announced today (March 28th, 2024) that it has collaborated with Yieldmo to provide brands…

EU Publishes Election Risk Guidelines Under Digital Services Act; EU Forces Amazon to Provide Greater Ad Transparency; X Expanding Access to Grok AI Chatbot Tool

2 years ago

On today’s news digest: EU Publishes Election Risk Guidelines Under Digital Services Act; EU Forces Amazon to Provide Greater Ad…